Harbour Island Outreach
Branding, Website, and Marketing Materials by Cassio Marketing Solutions
The Brand Inspiration and Strategy Behind Harbour Island Outreach
Harbour Island Outreach is an amazing non-profit organization focused on giving back to the children of the Bahamas.
During our research, we found ourselves being heavily inspired by a photo of Harbour Island’s Pink Sands Beach. The gentle turquoise waves crashing into the soft pink sands gave me the perfect playful color palette. These features also strongly influenced the lines and flow within the logo design.
“This is magnificent! I LOVE it. It is a bit playful, but still sophisticated. Great job!”
SUZANNE HATCHER
CHAIR
The Brand: Harbour Island Outreach
During our research, we found ourselves being heavily inspired by a photo of Harbour Island’s Pink Sands Beach. The gentle turquoise waves crashing into the soft pink sands gave me the perfect playful color palette. These features also strongly influenced the lines and flow within the logo design.
The curves reflect the gentle turquoise waves while the “hugging backpack” icon embodies the soft pink sands. It is strong and sophisticated to attract their donors, yet still fun in nature to bring joy to their young recipients!
Are you a non-profit organization looking to increase your brand awareness and industry presence? Let Cassio Marketing Solutions help you like we’ve helped Harbour Island Outreach!
“Thank you for everything you’ve done! It is always a pleasure working with you on any marketing project!”